Communications
and
Identity
Nancy
Clark, Chairman
GFWCMAJuniors@gmail.com
774-226-9804
Click
here for
the Communications and Identity Information
Please pages.
Click here
for the Communications and Identity Reporting Checklist
Click here
for the Communications and Identity Report Cover Sheet.
Click
here
for guidlines for Press Releases along with current Press Releases for
Junior Events.
How
Does GFWC Help Your Club?
- www.gfwc.org
–
visit our Federation’s website for information on projects,
programs, meetings, public policy issues and links to
resources. Sign-up to be on the GFWC mailing list (e-GFWC)
for the most up-to-date information.
- Visit www.GFWC.org/MarketPlace
for the following publications:

- The
Hats,
Gloves and Bags PR Campaign Kit
– has resources and
ideas to implement this campaign to spread club awareness in your
community
- GFWC
Briefing Book
– has background details and talking points for clubwomen
involved in recruiting members, developing programs and raising
awareness about GFWC and the work of its members.
- GFWC
Stylebook
– helps facilitate clear and creative communications with a
consistent GFWC message. It contains key messages, word and
phrase guidelines and emblem and trademark use policies.
Click here
to download the GFWC Stylebook.
- GFWC Clubwoman
Magazine – use
to stay
informed and up-to-date on all GFWC projects and programs.
- GFWC
Club Manual:
See your club president for a copy or any state chairman.
- GFWC
of
Massachusetts Topics Magazine:
Our state magazine, for and
about Massachusetts clubwoman to keep them “in the
know”
How
to Improve Your Club’s Communication and Identity:
- Appoint a
Communications
Chairman for your club or specific club events.
- Use GFWC
preceding your
club name on all printed materials, press releases and other
communications.
- Use GFWC Unity in
Diversity logo on all printed materials. Download most recent
emblem from www.gfwc.org/emblems website.
- Develop a PR list
of
local newspapers; cable stations; radio stations.
- Develop a press
release
template that can be easily adapted for different projects.
- Develop a club
business
card with club website and contact information that can be handed out
to other clubs, potential members, guests and available at club events.
- Keep your club
website
updated with current and upcoming projects. Don’t
forget to publish results of recent events.
- Create a
publicity
banner/flag to display at meeting places and all club events.
- Develop a
publicity
display board that includes photos of club events, calendar of upcoming
club events, list of past club accomplishments, use at all events open
to the public.
- Use information
about GFWC projects and
programs to help promote your club. Visit gfwc.org or
gfwcmajuniors.org regularly for updated information.
- Use the
Communications
& Identity checklist in Information Please GFWC Advancement
Guide for more ideas and suggestions.
Don’t
Forget to:
- Submit club news
to the
Webmaster for reporting in Topics.
- Send copy of
front page
newspaper articles to GFWC of Massachusetts Junior Membership Webmaster.
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