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A Member of the General Federation of Women's Clubs

  


Communications and
Identity

Nancy Clark, Chairman
GFWCMAJuniors@gmail.com
774-226-9804

Click here for the Communications and Identity Information Please pages.
Click here for the Communications and Identity Reporting Checklist
Click here for the Communications and Identity Report Cover Sheet.
Click here for guidlines for Press Releases along with current Press Releases for Junior Events.

How Does GFWC Help Your Club?


  • www.gfwc.org – visit our Federation’s website for information on projects, programs, meetings, public policy issues and links to resources.  Sign-up to be on the GFWC mailing list (e-GFWC) for the most up-to-date information.
  • Visit www.GFWC.org/MarketPlace for the following publications:
    • The Hats, Gloves and Bags PR Campaign Kit – has resources and ideas to implement this campaign to spread club awareness in your community
    • GFWC Briefing Book – has background details and talking points for clubwomen involved in recruiting members, developing programs and raising awareness about GFWC and the work of its members.
    • GFWC Stylebook – helps facilitate clear and creative communications with a consistent GFWC message.  It contains key messages, word and phrase guidelines and emblem and trademark use policies.  Click here to download the GFWC Stylebook.
  • GFWC Clubwoman Magazine – use to stay informed and up-to-date on all GFWC projects and programs.
  • GFWC Club Manual:  See your club president for a copy or any state chairman.
  • GFWC of Massachusetts Topics Magazine: Our state magazine, for and about Massachusetts clubwoman to keep them “in the know”

How to Improve Your Club’s Communication and Identity:
  • Appoint a Communications Chairman for your club or specific club events.
  • Use GFWC preceding your club name on all printed materials, press releases and other communications.
  • Use GFWC Unity in Diversity logo on all printed materials.  Download most recent emblem from www.gfwc.org/emblems website.
  • Develop a PR list of local newspapers; cable stations; radio stations.
  • Develop a press release template that can be easily adapted for different projects.
  • Develop a club business card with club website and contact information that can be handed out to other clubs, potential members, guests and available at club events.
  • Keep your club website updated with current and upcoming projects.  Don’t forget to publish results of recent events.
  • Create a publicity banner/flag to display at meeting places and all club events.
  • Develop a publicity display board that includes photos of club events, calendar of upcoming club events, list of past club accomplishments, use at all events open to the public.
  • Use information about GFWC projects and programs to help promote your club.  Visit gfwc.org or gfwcmajuniors.org regularly for updated information.
  • Use the Communications & Identity checklist in Information Please GFWC Advancement Guide for more ideas and suggestions.

Don’t Forget to:
  • Submit club news to the Webmaster for reporting in Topics.
  • Send copy of front page newspaper articles to GFWC of Massachusetts Junior Membership Webmaster.
To offer comments and or to receive more information about our organization  Please contact: Nancy Clark, Webmaster, gfwcmajuniors@gmail.com  or  write to: GFWC of Massachusetts, Junior Membership,  P.O. Box 679, Sudbury, MA 01776-0679
GFWC of Massachusetts Headquarters is at  245 Dutton Road, Sudbury, MA.  Click here for directions!